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1.
Asia Pacific Journal of Marketing and Logistics ; 35(6):1513-1531, 2023.
Artículo en Inglés | ProQuest Central | ID: covidwho-20244444

RESUMEN

PurposeCOVID-19 and its measures such as physical distancing have shifted consumer payment behaviors toward cashless payment. Physical distancing is likely to remain a norm for some time to come and will be relevant in any future pandemics. This study aims to examine the impact of consumers' perceived value of cashless payment on their use intention in the physical distancing context, with the mediating role of psychological safety and the moderating role of trust propensity.Design/methodology/approachThis study used a survey method to obtain data from 690 consumers in an Asian emerging market, i.e. Vietnam. The data were analyzed using different statistical methods, including structural equation modeling.FindingsResults show that perceived value of cashless payment positively affects use intention, and this effect is mediated by psychological safety. Furthermore, trust propensity has a positive moderating effect on the link between perceived value and psychological safety.Practical implicationsThis study's findings provide implications for retailers and other stakeholders in implementing and promoting cashless payment systems, especially in the physical distancing context.Originality/valueThis study is among the first attempt to explain the relationships between consumers' perceptions, feelings of psychological safety and use intention toward cashless payment in the physical distancing context. The study's findings may also be relevant to any future pandemics.

2.
Asia Pacific Journal of Marketing and Logistics ; 2022.
Artículo en Inglés | Web of Science | ID: covidwho-2018440

RESUMEN

Purpose COVID-19 and its measures such as physical distancing have shifted consumer payment behaviors toward cashless payment. Physical distancing is likely to remain a norm for some time to come and will be relevant in any future pandemics. This study aims to examine the impact of consumers' perceived value of cashless payment on their use intention in the physical distancing context, with the mediating role of psychological safety and the moderating role of trust propensity. Design/methodology/approach This study used a survey method to obtain data from 690 consumers in an Asian emerging market, i.e. Vietnam. The data were analyzed using different statistical methods, including structural equation modeling. Findings Results show that perceived value of cashless payment positively affects use intention, and this effect is mediated by psychological safety. Furthermore, trust propensity has a positive moderating effect on the link between perceived value and psychological safety. Practical implications This study's findings provide implications for retailers and other stakeholders in implementing and promoting cashless payment systems, especially in the physical distancing context. Originality/value This study is among the first attempt to explain the relationships between consumers' perceptions, feelings of psychological safety and use intention toward cashless payment in the physical distancing context. The study's findings may also be relevant to any future pandemics.

3.
Sustainability ; 13(19):10762, 2021.
Artículo en Inglés | MDPI | ID: covidwho-1444308

RESUMEN

The COVID-19 pandemic, since its beginning in December 2019, has altered every aspect of human life. In Vietnam, the pandemic is in its fourth peak and is the most serious so far, putting Vietnam in the list of top 30 countries with the highest daily cases. In this paper, we wish to identify the magnitude of its impact on college students in Vietnam. As far as we’re concerned, college students belong to the most affected groups in the population, especially in big cities that have been hitting hard by the virus. We conducted an online survey from 31 May 2021 to 9 June 2021, asking students from four representative regions in Vietnam to describe how the pandemic has changed their lifestyle and studying environment, as well as their awareness, compliance, and psychological state. The collected answers were processed to eliminate unreliable ones then prepared for sentiment analysis. To analyze the relationship among the variables, we performed a variety of statistical tests, including Shapiro–Wilk, Mc Nemar, Mann–Whitney–Wilcoxon, Kruskal–Wallis, and Pearson’s Chi-square tests. Among 1875 students who participated, many did not embrace online education. A total of 64.53% of them refused to think that online education would be the upcoming trend. During the pandemic, nearly one quarter of students were in a negative mood. About the same number showed signs of depression. We also observed that there were increasing patterns in sleeping time, body weight, and sedentary lifestyle. However, they maintained a positive attitude toward health protection and compliance with government regulations (65.81%). As far as we know, this is the first project to conduct such a large-scale survey analysis on students in Vietnam. The findings of the paper help us take notice of financial and mental needs and perspective issues for indigent students, which contributes to reducing the pandemic’s negative effects and going forwards to a better and more sustainable life.

4.
Sustainability ; 13(15):8522, 2021.
Artículo en Inglés | MDPI | ID: covidwho-1335202

RESUMEN

The COVID-19 crisis has challenged and generated severe impact on the global society, economy, and environment. Under this pandemic context, governments and organizations around the world have issued and strengthened environmental policies and regulations to protect the environment and human health. However, the extant knowledge about how people’s interpretation of environmental policies and regulations influence their psychological well-being in the context of the COVID-19 pandemic is still limited. This study, therefore, investigates the impact of environmental interpretation on psychological well-being with the mediating role of environmentally responsible behavior and the moderating role of psychological contract violation. Using the data from a large sample of 960 residents in China, results of structural equation modeling show a positive relationship between environmental interpretation and psychological well-being, and this relationship is mediated by environmentally responsible behavior. Notably, psychological contract violation has a moderating effect on the indirect effect of environmental interpretation on psychological well-being via environmentally responsible behavior. These findings have several important implications for policymakers in environmental sustainability and pandemic planning.

5.
No convencional | WHO COVID | ID: covidwho-209486

RESUMEN

The coronavirus disease 2019 (COVID-19) pandemic will have a large impact on the publishing industry. This research aims to investigate the influences of the COVID-19 pandemic situation, utilitarian and hedonic motivations on consumer intention to buy books online. It conceptualizes the effects of the COVID-19 pandemic as situational influences, which involve the closure of physical bookstores, health risks associated with visiting such stores, online shopping trend and additional marketing efforts from online bookstores during the pandemic. Data were collected from 275 Vietnamese consumers using an online survey. Multivariate data analysis reveals that the COVID-19 pandemic situation has a positive and significant impact on consumer intention toward online book shopping. Furthermore, while utilitarian motivation exerts a strong effect on consumer intention to purchase books online, the relationship between hedonic motivation and online purchase intention is positive but insignificant. These findings would assist key stakeholders such as publishers and online bookstores to improve the quality of their websites as well as develop their marketing campaigns.

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